The story of your startup. As it deserves to be told.
Dedicated entrepreneurs and original products are worth speaking up about.
However, it is not always easy to identify your story as a startup. This is where our PR Connect program comes in. We can help you talk in accordance with your values. To team members, customers, and to the rest of the world. It is important to find your tone of voice early on.
The program is targeted to assist you with these main areas:
Proactive communication or turbulent winds? If you have a product launch on the way or exciting recruitment news, we will help you push it on both digital platforms and old school written press.
Brand Story Development
Really fleshing out what your startup’s purpose is. If you cannot say it clearly, others will not understand or pay attention to it.
It matters how you address your team, because words – whether written or spoken – create your culture. From onboarding kits to Slack etiquette, we got you covered.
PR Connect is a partnership between Copenhagen Fintech Lab and our PR Connect Partners:
With a proactive approach to business communication PressConnect has specialised in connecting business’ and media. With more than 20 years of experience with strategic communication, we bring to the table a unique knowhow on financial Public Relations, Issues Management, Media Analysis, Public Affairs and Networking.
PressConnect will be at the Lab once a month for 4 hours offering verbal advice free of charge. If problem solving is needed outside these hours, the team will invoice you per applicable rates.
How is your website presence and performance online – do you reach your target audience?
MediaGroup Worldwide is a data driven, research-based performance agency focused on high net worth audiences. A truly international agency, MediaGroup’s head office is in Switzerland, with a presence in Copenhagen, Amsterdam, Warsaw, London and Hong Kong.
We offer a free "audit" of your online performance and analyze how to optimize your online presence. Similarly, we analyze which media channels should be used to ensure the most relevant leads / visitors to your website.
Esther Dora Rado
Esther Dora Rado is a Danish entrepreneur and CEO in the company, Corporate Communications, who's speciality is developing and executing communications and branding strategies.
Esther is a specialist in corporate branding, purpose finding and corporate communications which she furthermore teaches at CBS for candidates in service management.
Ask Esther for advise with regards to: Communications, PR, brand story, purpose, launching and investor and other stakeholder communications management.